About Me

A data-driven problem solver with 7+ years of experience combining analytics, storytelling, and business acumen to drive smarter business decisions. I began my career in consulting and decision science, working with Fortune 500 clients across insurance, retail, and financial services industries. I then moved into banking, leading analytics for digital products and platforms at one of the largest private sector banks in India.

I like getting into the details and figuring out how to make things better. I am naturally curious and tend to think in terms of improvements and possibilities. Recently, I have been experimenting with GenAI and prototyping ideas to see how quickly I can turn a thought into something tangible. Currently completing my MS in Business Analytics at the University of Illinois Urbana-Champaign.

Ammratansh Ghildyal

Career Journey

Projects

Machine Learning & Modeling

01

Customer Segmentation for ShopNow (K-Means Clustering)

Segmented e-commerce customers using RFM and category behaviour to identify VIPs, loyal shoppers, at-risk customers, and category specialists for targeted campaigns.

02

Daily Demand Forecasting for a Logistics Firm (Linear Regression vs Random Forest)

Built a demand forecasting model using order volume data from a Brazilian logistics company, comparing linear regression and random forest across 1,000 repeated train-test splits.

Business Intelligence & Dashboards

01

Soccer Transfer Market Performance Dashboard

Designed a Tableau dashboard to analyze transfer fees, player performance, and club ROI across seasons, enabling comparison of recruitment strategies.

02

A/B Testing: User Behaviour & Conversion Performance Dashboard

Designed a Tableau dashboard to analyze conversion rates, user engagement, and regional lift across Test and Control groups, enabling data-driven evaluation of experiment outcomes.

03

Gies Sustainability Dashboard - THE Impact Rankings

Led the development of the concept wireframe for an interactive web dashboard that benchmarks UIUC's Times Higher Education Impact Ranking and SDG performance against leading U.S. universities to guide evidence-based sustainability strategy.

Skills

Programming & Data Foundations

  • SQL
  • Python
  • PySpark / Big-Data Querying
  • SAS
  • ETL/ELT
  • Data Preparation & Modeling
  • Feature Engineering
  • Query Optimization
  • Data Quality & Validation

BI & Data Visualization

  • Tableau
  • Qlik Sense
  • Power BI
  • Looker Studio
  • Excel (advanced)
  • Dashboard Design & UX
  • KPI & Metrics Design

Analytics & Domains

  • Customer Analytics
  • Product Analytics
  • Marketing Analytics
  • Risk & Fraud Analytics
  • Operations & Supply Chain Analytics
  • Digital/Web Analytics

Business & Strategic Skills

  • Stakeholder Management
  • Executive Data Storytelling
  • Agile Project Management & Sprint Planning
  • Cross Functional Collaboration
  • Team Leadership
  • Analytics Strategy
  • Digital Banking
  • Digital Products & Platforms

Contact Me